Anatomy of a product page that sells

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Landed Launch: Suppliers, Pricing, Store and Traffic

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Module 4: Finding and Vetting Suppliers

  • Types of suppliers
  • Vetting: the supplier scorecard
  • Messages to send suppliers

Module 5: Unit Economics and Pricing

  • Landed cost: the number that decides everything
  • Worked example
  • How to set your price

Module 6: Building a Store That Converts

  • Store setup, step by step
  • Anatomy of a product page that sells
  • Trust, speed, and the pre-launch checklist

Module 7: Getting Traffic

  • Organic video: the cheapest way to test
  • Paid ads: a testing framework that limits losses
  • Working with creators and UGC